→ Burn
Coca-Cola
Food and Beverage
Brand activation
6 m2
Spain
Brand activation design for the energy drink Burn in order to become the consumers preferred mix drink in the Spanish nightlife. Appealing to the dark side, that lives in all of us, the box invited consumers to immerse themselves in a euphoric interactive digital experience made of motion graphics, movement, sound and ultimately taste designed in collaboration with London based UVA.