Storeage

Introducing a ‘Rated One Star’ cool, our brand design for Converse global partner markets supported a one-of-a-kind re-launch of the One Star brand. The campaign spread over 9 countries accross the globe and created a movement that is respected amongst kids all over. The brand campaign leveraged the power of social media to the max through a clever mix of a design for a pop-up, retail activation and consumer engagement.